iGMS vs Hospitable: A Host's Side-by-Side Review
Two hosts sent me this comparison question in the same week via forum DMs. That is probably not a coincidence — both tools sit in a similar price band and show up in the same searches. But they are not the same tool, and picking the wrong one costs you either real subscription money or real time on workflows the software was never designed to handle.
I have run both on my own portfolio at different points. Here is what I actually know about each one.
Quick Snapshot
iGMS (formerly AirGMS) is an operations-first platform built around cleaner scheduling, task assignment, and multi-user team management. It connects to Airbnb, VRBO, and Booking.com and bundles a basic direct booking website. Pricing runs $14–$100/mo depending on property count. The messaging automation is present but it is not the reason anyone buys it.
Hospitable (formerly Smartbnb) built its reputation on automated guest messaging and still leads that category in 2026. The rule-based sequencing engine — send message X at Y hours before check-in if Z condition is met — is more configurable than anything iGMS offers. Pricing is $29/mo for one property, scaling to $99/mo for up to 15 listings, with custom pricing above that tier.
Pricing Side-by-Side
| Detail | iGMS | Hospitable |
|---|---|---|
| Starting price (1 property) | $14/mo | $29/mo |
| Price at 5 properties | ~$40/mo | ~$79/mo |
| Price at 10 properties | ~$63/mo | $99/mo |
| Price above 15 properties | Custom | Custom |
| Free trial | 14 days | 14 days |
| Annual billing discount | Yes (~20%) | Yes (~20%) |
| Airbnb API connection | Yes | Yes (direct) |
| VRBO + Booking.com | Yes | Yes |
| Automated messaging sequences | Basic | Advanced |
| Review automation | Basic | Strong |
| Cleaner and task management | Strong | Minimal |
| Owner portal for property clients | Yes | No |
| Direct booking website | Yes (add-on) | Yes |
| API access for developers | No | Pro tier only |
| Smart home integrations | August lock only | None native |
Where Hospitable Wins: Guest Messaging
If your biggest daily friction is writing the same pre-check-in message 30 times a month, Hospitable solves that problem better than anything else I have tested. The conditional logic is genuinely useful: send a follow-up only if the guest has not responded within 12 hours, fire a different template for stays under 3 nights versus over 7, tag by property so a mountain cabin gets different instructions than an urban apartment. That level of specificity is not available in iGMS at the same depth.
Hospitable's review automation is also strong. It will automatically request a review from guests post-checkout and generate review text on your behalf based on approved templates. For a host managing 10 listings, that is 3–4 hours per month you stop spending on copy-paste review responses.
The Hospitable Pro tier also exposes an API — useful if you are building custom reporting, integrating with a CRM, or pulling booking data programmatically. iGMS has no equivalent at any tier.
Where iGMS Wins: Team Operations
The moment you have one cleaner working your properties, iGMS starts making more sense than Hospitable. The task assignment system pushes a turnover task directly to the cleaner's phone on checkout — no group chat, no manual message. You can require photo proof of completion, see which tasks are overdue, and track how long each turnover took. That audit trail matters when you are paying someone by the hour and verifying work from a distance.
The owner portal is also a real differentiator. If you manage properties for other people — owners who want visibility into occupancy and revenue without logging into your account — iGMS has a client-facing reporting view. Hospitable has nothing equivalent, which is a hard stop for anyone running a property management company rather than a personal portfolio.
A Real Portfolio Test
In Q1 2026, I ran both tools simultaneously on different properties — Hospitable on my Austin home where I handle turnovers personally, iGMS on two Columbus GA properties where I have a cleaner on the ground. After 90 days, the Hospitable property had a 97% response rate under one hour (Airbnb surfaces this metric in your host dashboard) and zero missed review requests. The iGMS properties gave me something different: a timestamped photo log of every completed turnover that I could reference when a cleaner disputed how long a job took. Neither tool made the other look like a failure. They were solving different problems.
That experiment confirmed what I had suspected: solo managers on 1–4 properties get more out of Hospitable, while hosts with staff or contractors on the ground will hit the ceiling on Hospitable's operational features faster than they expect.
Smart Home: Neither Solves It
If your properties run a Yale Assure 2 SL, Schlage Encode Plus, or ecobee SmartThermostat Premium, neither iGMS nor Hospitable does much for you there. iGMS has a basic August lock integration that can auto-generate door codes tied to reservation dates. Hospitable has some Zapier-style connections but nothing native for locks, thermostats, or cameras.
That gap is more expensive than it looks. Not having thermostat automation triggered by checkout means paying to cool or heat an empty property until the next guest arrives. Both tools will fire a checkout message automatically. Neither will flip the HVAC to eco mode at 11:01am when the guest walks out the door.
Where Both Fall Short
Honest gaps worth knowing before you sign up:
- Hospitable pricing at scale. Above 15 properties you enter custom-quote territory, and the numbers other hosts have shared with me start looking less competitive against Hostaway (~$125+/mo custom) or Guesty ($77–300+/mo). Both of those have stronger reporting and multi-owner management at higher property counts. If you are scaling fast, factor that ceiling in now. See the breakdown on Hospitable alternatives for a longer look at what changes above 15 units.
- iGMS customer support response times. Multiple threads on the BiggerPockets STR forum document slow response times on billing disputes and integration bugs, spanning several years. That is a pattern, not a one-off. Going into peak season with an unresolved integration issue is a real operational risk.
- Financial reporting in both. Both tools show you revenue totals. Neither gives you a report your accountant can accept for tax purposes without additional reconciliation. You will still be exporting and matching against bank statements manually. Short Term Rentalz has good operator-level resources on building financial systems outside your PMS if that gap is painful for you.
- Direct booking websites. Both include a booking website, but if direct booking revenue is significant, the template quality and SEO tooling in both tools lag behind what a dedicated platform like Lodgify ($13–83/mo annually) or a custom-built site would offer.
Pick iGMS If / Pick Hospitable If
Pick iGMS if:
- You employ cleaners or a co-host and need task accountability with timestamps and photo proof
- You manage properties on behalf of other owners and need a client-facing reporting portal
- Budget is the primary constraint and you are managing 4–10 properties (iGMS is cheaper across this range)
- You want a bundled direct booking website without a separate subscription
Pick Hospitable if:
- Automated guest messaging — pre-check-in sequences, conditional follow-ups, review requests — is your main pain point
- You are managing 1–6 properties solo without staff
- You need API access for custom integrations (Hospitable Pro exposes one; iGMS does not)
- You are already embedded in the Airbnb ecosystem and want the tightest possible official API connection
The $15/mo price gap between the two tools matters a lot at one or two properties and matters much less at ten or more. Run the actual math for your portfolio count before committing.
Other Tools in This Range
Before finalizing on either, check the broader short-term rental PMS landscape. Smoobu ($25–89/mo), Tokeet ($9.99–49.99/mo), and OwnerRez ($40+/mo) all make different trade-offs at similar price points. Our full comparison page maps the field if you want to evaluate more than two tools at once, and the channel manager roundup goes deeper on feature-by-feature differences across the major players.
One category neither iGMS nor Hospitable addresses is smart home hardware wired directly into the booking calendar — locks, thermostats, and cameras that respond when a reservation starts and ends. For the Yale Assure 2, Schlage Encode Plus, Nest 3rd-gen, and Ring cameras across my own properties, I ended up building Koohost, a smaller smart-home-first option at $15–30/mo. It is not the right fit for everyone, but if hardware integration matters to you, it is worth evaluating alongside these two.
If you have been burned by tools that overpromised before, Try Koohost free for 30 days — no credit card.
FAQ
Is iGMS or Hospitable cheaper?
iGMS starts at $14/mo for one property vs. Hospitable at $29/mo. iGMS stays cheaper through roughly 8–10 properties depending on the tier. Above 15 properties, both move to custom pricing and the gap narrows considerably. For portfolios above 15 units, Hostaway and Guesty both offer more at that scale.
Does Hospitable work with VRBO and Booking.com?
Yes. Hospitable connects to Airbnb via direct API, plus VRBO and Booking.com. Automated messaging and review features work across all three channels, though some conditional logic works more reliably on Airbnb where the direct API connection is tightest.
Can iGMS manage cleaners and turnover tasks?
Yes, that is one of iGMS's core strengths. You can assign cleaners to specific properties, auto-trigger turnover tasks on checkout, require photo proof of completion, and track how long each job took. Hospitable has no equivalent team management feature.
Does either tool integrate with smart locks or thermostats?
iGMS has a basic August Smart Lock integration for auto-generating door codes tied to reservation dates. Hospitable has no native lock or thermostat integration. Neither tool handles cameras, thermostat scheduling, or multi-lock portfolios in any meaningful way. You will need a separate tool for full smart home coverage.
Which is better for a first-time host with one property?
Hospitable. At $29/mo, automated messaging sequences and review automation will recover more time than iGMS's team management features — which are not useful until you have staff. The slightly higher price at a single property is worth paying for a meaningfully better messaging engine.
Can I run iGMS and Hospitable simultaneously on the same listings?
Not practically. Both connect to the same Airbnb API, and managing identical listings through two platforms creates calendar sync conflicts and double-message risks for guests. Choose one as your primary tool and cancel the other.
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